Tim O'Reilly Tim O'Reilly is the founder, president and editor-in-chief of O'Reilly & Associates, Inc., publisher of computer books and online information services. O'Reilly & Associates is best known for its Nutshell Handbooks, down-to-earth books about technical topics, including the bestselling Whole Internet User's Guide and Catalog, TCP/IP Network Administration, Managing Internet Information Services, and the Mosaic Handbook, as well as many other books on UNIX and Internet use, programming and system administration. In addition, O'Reilly & Associates has been a pioneer in online publishing using the World Wide Web. Its online service, the Global Network Navigator (GNN), is widely recognized as one of the best commercial sites on the Web, as well as a pioneer in Internet commercialization. * * * One of the biggest challenges facing the Internet over the next few years is the need to commercialize its activities in a way that is consistent with its history and its technology. I believe that some of the most useful economic models come not from telephone service, cable television, or even the computer industry, but from print publishing. Here, there is a similar global information marketplace with low barriers to entry, participation by millions of players, and a variety of coexisting economic models, ranging from free information supported by advertisers or other sponsors, subscriptions, and "by the glass" (or at least the bottle :-) information purchase. This market is further distinguished by a distinct lack of vertical integration: that is, the creation of intellectual property, manufacturing, sales and marketing, and distribution tend to be handled by separate entities, creating a rich ecology of entrepreneurial niches for both large and small players. Finally, the "editorial act"--the creation of products and brand identities that stand out from a sea of information based on distinctive points of view--will be a key to the development of future information services on the Internet. As a successful author and publisher of books about computer technology and the Internet, I have experience and understanding both of the Internet and the editorial/publishing models that I believe will be important parts of the Internet's future at the information layer. I'm very interested in applying my experience, helping ISOC guide the Internet's transition to a commercial environment. This can be done without sacrificing the freedom and creativity that Internet technology has supported thus far.